Built within the compliance and regulatory requirements of the supplement space, the project called for precision in both messaging and performance. Using a teleprompter and periscope eyeline setup, both the founder and FullWell’s OBGYN brand ambassador were guided to speak directly and authentically to camera, bridging clinical authority with human connection across each execution.

Designed for CTV, the work unfolds across thirty distinct videos—each tailored in length, format, and audience.

Expertise:
Strategy | Production | Post-Production