← Our Work

  • Zaro’s Family Bakery partnered with Sweetstory Media to celebrate a legacy built on generations, craft, and community. Anchored in interview‑led storytelling, the work centers on the people behind the brand—third‑ and fourth‑generation family members alongside long‑tenured employees whose lives are woven into the bakery’s history.

    The four episodes are filmed across Zaro’s production facilities and its iconic Grand Central Terminal location, La Guardia Airport, Manhattan University, and the Zaro’s home.

    Expertise:
    Strategy | Production | Post-Production

“Sweetstory Media developed the story board, found a location, recruited talent, coordinated day of, directed the shoot and did editing in post. They were organized, open to feedback, pivoted quickly and delivered on time.”

Megan Pecunia, VP Marketing,
Caulipower